Digital Public Relations

The Internet redefines how brands communicate direct to audience. The Buyer Group helps you define and activate the public relations strategies that work.

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Social PR

Socialize your public relations to reach your audience directly and create meaningful relationships with customers and influential media. Take your news to the social channels to connect with journalists, personas, influencers and your current customers.

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SEO PR

Optimize your public relations to increase visibility in the search engine results and throughout the social networks your audience live in.

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Brand PR - Will Kleidon from Ojai Energetics on Cheddar
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Brand PR

Publicize your brand online with digital public relations that puts your brand front and center as the publisher and storyteller.

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AR/VR PR

Visualize your social media and public relations strategy using artificial intelligence, augmented and virtual reality. Immerse your audience using 3D, 360 and AR/VR content to transform, educate, and communicate.

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Special Projects

Have a deadline quickly approaching and need an online PR strategy now? Or are you looking for a social jump start to your current public relations/social media efforts? Our teams are vast and nimble, able to pick up on industry categories and develop content that fills a void.

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testimonials

Reviews from real clients

Sarah Collins Headshot
Sarah Collins
CMO of LMN

The Buyer Group keeps our heads in the game and our hearts connected to the customer. Insights, data, and thoughtful strategy at the core are the driver behind this long-term relationship. TBG consistently pushes us to think more broadly and reminds us about the benefit of an organic presence to balance our paid strategy.

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Bob DeSena
CEO of Engagement Marketing Group

Lisa Buyer and the team at The Buyer Group are as knowledgeable and effective at their job as any organization I've worked with. They're also tremendously responsive and accountable.
The social media space and its uses across multiple platforms can be confusing, and attracts many so called experts. The team at The Buyer Group are the experts.

Melany Gallant
Melany Gallant
Sr. Manager, Communications at Cornerstone OnDemand

Lisa has excellent knowledge of social PR techniques and best practices and is a pro at putting them into context relevant to your business. I enjoyed working with Lisa and would recommend her to any organization looking for a professional online branding and public relations consultant

Tiki Barber
Tiki Barber
Athlete and Co-Founder of Grove Group Management

I can't thank you and your team enough for all that you all did for us. You were fantastic to work with, and I appreciate you. I'm positive that we will walk a path together again.

Cat Howell
Cat Howell
Founder of Eight Loop Social and Producer of the Docuseries "Pay the F*cking Invoice"

I have had the honor of working with Lisa for about three years now... If you get the chance to hire Lisa or The Buyer Group, I would say don't hesitate, go for it. She knows what she's doing, she'll get you results. She's very good at pairing digital with social.

Joe Laratro
Joe Laratro
Author of SEO Diet, Speaker, and Owner of Tandem Interactive

The Buyer Group is an amazing agency to collaborate with. Lisa Buyer runs a successful PR company that wisely embraces social media and search engine marketing.