Who We Are
Lisa Buyer, Author of “ Social PR Secrets” and named one of the top Digital Strategists and founder of boutique agency, The Buyer Group, specializes in consulting B2B and B2C clients on how to optimize, socialize and publicize online public relations campaigns. Clients working with The Buyer Group’s Lisa Buyer gain valuable industry insight by leveraging the powers of social media optimization, search engine optimization (SEO), search engine marketing (SEM) as well as local and mobile marketing. The Buyer Group offers businesses guidance, direction and training to a robust public relations plan that initiates interactions, engagement, influence and credibility. The Buyer Group’s Lisa Buyer helps bridge the digital gap between SEO, SEM, Social Media and public relations.
The Buyer Group is an interactive agency leveraging more than 20 years of public relations and branding expertise, talent and resources with today’s search engine strategies. The Buyer Group offers public relations and social media strategies designed to influence positive search results and maximize search engine optimization plans. Bridging the traditional foundation of public relations and marketing with today’s best practices of search and social; The Buyer Group brings the best of both media worlds to clients.
Resourceful, talented, energetic, intuitive, creative, hip, groundbreaking, spirited, strategic and fresh. That’s what you get at The Buyer Group. A powerhouse team dedicated to best position clients in the market place with positive press and best branding practices. Good search, better brands.
What We Do
Audits, training, consulting, project management, and special projects such as guest blogging; let us help you come up with a program that works best for your company. From a one time consulting meet up via Skype or IRL, to monthly analysis and direction to special projects, such as jump starting a social media campaign to facilitating a research project, The Buyer Group’s Lisa Buyer will customize consulting programs to fit your needs. The Buyer Group is available for select one-hour consultations as well as one, two or three month projects.
- Digital PR
- Influencer PR
- Paid PR
- Special Projects
What's different about The Buyer Group versus any other public relations agency on the planet? Our teamwork makes the Social PR dreamwork. We are laser focused on optimizing PR results across search and social. This means our digital team is embedded in getting positive exposure in Google, Facebook, Instagram, LinkedIn, Twitter, Yelp in addition to traditional media outreach and exposure.