Influencer PR: Build Relationships with Future Brand Advocates

Influencer Outreach

Influencer Outreach for LMN

In today’s social media world, brands don’t influence people, people do!

Public relations is all about third-party advocacy, and influencers are playing a bigger role now more than ever.

The right partnerships can help you grow and scale, while maximizing your engagement with like-minded audiences. The Buyer Group has access to key influencers, from the micro to macro, to help you tap into audiences that want to know more about brands like yours.

“People do not buy goods and services. They buy relations, stories, and magic.”
– Seth Godin

Influencer PR: Build the Right Relationships for Your Brand

Influencer PR - Baby Bathwater Retreat

Your company has a story to tell. But the question is who is out there actively sharing? 

In today's socially driven world - influencers are key. Building the right relationships with the right influencers can help you share your story effectively.

It's not just about the amount of followers, but the quality of followers. Our network of influencers across every platform focus on niche content that their audiences ask for. We can help you target the right audiences using the right influencers and build long-lasting relationships for your brand.

The Buyer Group asks, is your influencer program connecting you with the right audience?

The Buyer Group: Influencer PR Pros

The Buyer Group specializes in influencer PR. We know how to craft your brand’s presence, build the right relationships, monitor a company’s reputation online, and create stories that are worth being shared again and again. Let our experience go to work for you through a PR audit, special branding project, brand PR training or brand PR consulting.

Influencer PR: The Buyer Group Skill Set

Here’s a sampling of what The Buyer Group can do for your influencer PR:

  • Influencer PR strategy and messaging recommendations.
  • Influencer management in social communities.
  • Influencer content and editorial strategy.
  • Content distribution strategy.
  • Visual media marketing and brand identity systems.

To find out more about The Buyer Group’s services, book a free consultation here.

Want to stay on top of Social PR? Subscribe to the Social PR Secrets Podcast for the latest trends, news and events reported by Lisa Buyer and her Social PR team.